Content Ownership 2.0

PithArtist

Social network
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Freeing yourself was one thing; claiming ownership of that freed self was another.

- Toni Morrison

Coin That Phrase is tough to describe sometimes.  Is it a social network, is it a repository of content, it’s a merchandising service?  The short answer is yes, it’s all these things.  But what does it mean when the crowd shows up to coin phrases by the truckload?  Who “owns” the content?

At CTP, if you enter a phrase into the database, you’ve coined it and you get the credit, along with a cool digital certificate suitable for framing.  We can’t and don’t give you the credit for creating it, but rather for entering and tagging it at CTP.  This means that inside the CTP site and network, you “own” the exact phrase, warts and all, as you spelled and punctuated it.

This idea of a new form of ownership is key to what CTP was built to do.  The crowd provides the content and the discussion and we produce the facilities, the voting mechanism, the merchandising manufacture and revenue sharing.  We all “own” what we contribute, and what we contribute is what’s valuable to us.

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Posted in Content And Value, User Help | July 3, 2009 @ 1:23 PM | 27 Comments »